Looking for tips on Social Media, Marketing, or Branding?
You're in the right place!
We've put together all of the free downloadable resources our team has created so you can have access to them in one place! Find something helpful? Make sure to share it with the rest of our community in our Facebook Group or on your social media!
SALON PHOTOGRAPHY SHOT LIST
Looking to showcase your business and brand in the best way possible?
Here is a list of shots to make sure you capture and use on your website and in your marketing to attract your ideal clientele and team!

FOUR-PART HASHTAG STRATEGY
Do you ever feel frustrated that the hashtags you’re using are not generating any new leads to your account or business?
You’re definitely not alone and that is why I’m here to share this four part Hashtag Strategy with you!

10 IG REELS IDEAS FOR STYLISTS
Does the thought of making reels make you cringe?We got you!
We're here to deliver some fun inspiration to add to your feed that will not only showcase your personality and work but also attract more ideal clients to your business!
REELS CONTENT CALENDAR FOR HAIRSTYLISTS
Instagram Reels are the newest feature on the platform that the algorithm loves!
So if you are trying to grow your business using this type of marketing, use this monthly content calendar to help you get started.
CAPTIONS FOR YOUR TOP NINE (ED.2)
Stop worrying about what to say in our posts - we got you!
In our second edition of Captions for your top nine, we are sharing seven new fill int he blanks captions that will build trust and attract your ideal clients!
CAPTIONS FOR YOUR TOP NINE (ED.1)
Are you stuck in a social media rut? We're here to help you show up!
Check out our TOP Nine captions to jump off your authentic marketing strategy, make posting on social media less stressful, and more efficient.
18 SALON STOCK PHOTOS
DON'T KNOW WHAT TO POST ON SOCIAL MEDIA?
Curate a beautiful feed!
SALT's Marketing Manager Sarah (@sarah.fasolo) is sharing 18 FREE stock images edited just for you!
BRAND IDENTITY GUIDE
Want to have a stand out brand in the industry but don't know where to start?
This guide will help you narrow down your brand's identity by following this framework of who your ideal target market is and how your attract them!
ENGAGING CAPTIONS TIPS
Ever realize half way through the day that you need to post something only to open the app and draw a complete blank?
SEVEN tips to get your audience to engage with your content!
WEBSITE AUDIT CHECKLIST
Do you want to attract more ideal clients with your website?
There are so many elements a salon website should have that not only attract ideals clients visually but also by optimizing your organic search or google analytics.
CONTENT CREATION DURING COVID
Is your social media marketing at a stand still due to covid closures and mandates?
SALT's Marketing Manager Sarah (@sarah.fasolo) is sharing 4 BIG TIPS to content creation during this time!
5 PART SOCIAL MEDIA STRATEGY
WANT TO BECOME MORE SOCIAL MEDIA SAVVY?
Learn how to captivate your audience with social media using our five step strategy along with some of our favorite scheduling apps to make posting easy!
6 TARGET MARKET COMPONENTS
WANT TO HAVE MORE MEANINGFUL INTERACTIONS BEHIND THE CHAIR?
Here are the six questions you should be asking yourself in order to narrow down who your target market/ ideal client is.
YOUR BRAND AESTHETIC
ARE YOU LOOKING TO MAKE YOUR SALON STAND APART FROM THE REST?
Here's how we gather inspiration for your salon marketing aesthetic and how to find visuals that appeal to your ideal client!
For even more education on Social Media and Authentic Marketing...
Let's Get Social Course
Get your marketing to work for YOU!
Our Marketing Manager + Business Coach Sarah (@sarah.fasolo) created this 5 module course to help you narrow down your purpose and niche, how to create authentic content, her four-part social media strategy, and more to help attract your ideal clientele to you and your business!
Want more info?
